The Achievery, Created by AT&T

Connecting students to a new world of digital learning

Student learning at The Achievery

AT&T launched a free digital learning platform that aims to make online learning more entertaining, inspiring, and accessible. The Achievery, created by AT&T, is a growing online library of learning activities for students in grades K-12 to use wherever they are – at home, in the community, or in the classroom. Lesson plans are paired with engaging videos featuring popular Warner Bros. Discovery characters (think: Wonder Woman, Craig of the Creek) to help connect students to a new world of digital learning through stories that spark curiosity.  

AT&T developed The Achievery as part of a $2 billion, three-year Connected Learning Initiative created in 2021, to help bridge the digital divide in underserved communities through investments in broadband access, low-cost internet service, computers, and education and mentoring resources. The Achievery supports this initiative by providing access to high-quality online learning content at no cost.

Making online learning accessible… and fun

The Achievery was developed with feedback from parents and educators who suggested that lessons featuring popular entertainment media would be a great way to keep students engaged in digital learning, which most believe is here to stay. AT&T collaborated with Warner Bros. Discovery to feature clips from films, TV shows and animated series and then worked with leading education groups to develop activities that spark a sense of fun while helping students advance in important academic and social-emotional skills. (Every activity is linked to specific Common Core and CASEL standards.)

Families can use The Achievery to support distance learning, as a homework supplement, or as enrichment to keep kids’ minds active during school vacation and prevent summer learning loss. Activities are searchable by grade level, academic subject, and specific standards to help children and adults find the content that meets their interests and needs.

Learning Made Lively

Sample Activities from The Achievery

Make a Jumping Game

Students learn how to use block coding to design and create their own interactive online game—with their own unique characters, obstacles and rules.

  • Grades: 3-8
  • Academic focus: Language, Media & Technology
  • Social-emotional focus: Self awareness
  • Collaborator: Scratch

Your Story Matters

Students learn about the elements of a story and find inspiration for story ideas from your own life.

  • Grades: 3-5
  • Academic focus: Writing
  • Social-emotional focus: Self awareness
  • Collaborator: Young Storytellers

Parents take The Achievery for a test drive

To provide early feedback on the platform in action, National PTA recruited a diverse set of more than 250 parents to preview several learning modules from The Achievery with their kids. Parents then provided robust feedback through surveys and focus groups. The goal: Help AT&T understand how The Achievery’s content and site design can meet families’ at-home learning needs.

Overall impressions of the platform were positive. Most notably, parents expressed appreciation of the quality content, and that their children were captivated by the familiar characters. Parents said they were happy to see young, diverse, and relatable people featured in many videos as well—individuals who their children didn’t see as a traditional “teacher.”

AT&T Assistant VP of Corporate Social Responsibility Mylayna Albright says, “We’re grateful for our collaboration with National PTA and for their help gathering this comprehensive parent feedback. The Achievery is designed to provide quality educational content everywhere children learn, and we’re eager to make the platform an engaging, easy-to-use resource that families can count on to support their children’s advancement and love of learning.”

The Achievery is live!

PTA’s cohort of “early adopter” families showed a lot of enthusiasm and engagement in exploring The Achievery. Now, it’s your turn! We invite you to set up a free account and try out some activities with your kids.

Get started: theachievery.com

What Parents are saying about The Achievery

Toia Elliott, Indianapolis, Indiana

Toia Elliott tested The Achievery with her youngest child, a sixth-grader who she describes as a unique learner. “She likes to think of things on her own,” Toia says. Her daughter was especially drawn to the Scratch coding lesson which allowed her to unleash her creativity. In fact, she enjoyed the lesson so much that she’s continued using Scratch on her own.

Toia sees The Achievery as an especially helpful tool for “breakaway time” in the evening when her kids are ready to take their minds off of school.

“It doesn’t feel like you’re in school. You’re having fun, and you’re doing some entertaining activities. But she’s also clearly learning something, which is great.”

Michelle Grenell, Muskegon, Michigan

Michelle Grenell is homeschooling her two children who have special health needs. Before the pandemic, they’d tried using standardized homeschool curricula, but she says, “My kids weren’t thriving. I was stressed out. We weren’t learning anything.” Now, she aims to keep a variety of activities on hand so she can be flexible with her children, whose needs vary daily. So far, The Achievery has been a great fit. After a successful preview of the poetry hunt and another module on storytelling, they’ve begun using The Achievery as a part of their at-home learning diet.

What Michelle appreciates most about The Achievery is that it doesn’t feel like “school,” so her kids are happy to engage on days when learning feels like a struggle or she can’t supervise them as closely.

“So many times parents think: I’m not the best teacher right now, I’m not the best mom—especially post-pandemic—and you feel a little bit better [with a platform like The Achievery]… I felt like I was okay to have a migraine that day. Because they were still learning something.”

Nicole Alexander, West Linn, Oregon

Nicole Alexander’s seventh-grade daughter is very creative but remote learning during the pandemic was a big challenge. Now, that she’s back at school, things have improved, but her mother is still eager to find activities to make summers and evening screen time more productive. The combination of watching the video and physically holding a book, pencil and paper really worked.

Nicole is eager to start matching lessons from The Achievery with specific learning standards where her daughter needs support. She sees The Achievery as a way to bridge the gap between home and school.

“There’s a lot of catch up [when they bring home a school assignment], trying to figure out, are you helping your child in the right way? This would be far easier… You could just send them to The Achievery, look for the standard they were working on in class and find a related lesson.”

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Katie Bayerl is a contracted writer for National PTA, helping bring stories to life about sponsored PTA efforts and the impact of these efforts on families, schools, and communities. Katie has degrees in education from Brown, teaching from Tufts, and writing from Vermont College of Fine Arts. She has worked as editor of a teen-generated magazine, led the communications efforts of a Boston nonprofit, and helped hundreds of writers and nonprofit leaders tell their stories.

National PTA does not endorse any commercial entity, product, or service. No endorsement of AT&T or The Achievery is implied.

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