New Tools to Advance Diversity, Equity & Inclusion

National PTA is committed to Diversity, Equity & Inclusion (DEI) but what does that look like in action? To answer that question, we partnered with 14 local units to test out new DEI strategies which led to the development of three new tools, the Diversity Profile, the Facilitator’s Guide, and the Action Plan Template. If you’ve already reviewed the Local Leader Guidance for DEI and are wondering what next steps you should take, read on to explore our latest tools! 

Diversity Profile 

Who lives in your community? This may seem like a simple question, but answering it well requires an in depth understanding of the families at your school. Our Diversity Profile Template will walk you through important demographic questions about your community. Questions like: what religions are represented? What is the racial demographic breakdown of your community? What is the median household income?  

After finding out that information, challenge yourself to think critically: Does your PTA board and membership reflect your community? 

Facilitator’s Guide 

If you notice that there are voices missing, it is time to figure out why. How can you create a more inviting PTA that offers leadership opportunities that draw in all members of your community? Our Enhancing DEI Facilitator’s Guide offers step by step instructions for hosting a listening session where you can learn more about how families want to engage with the school and the PTA. The guide includes a meeting agenda complete with questions you can ask families to better understand their experiences and reimagine your PTA in ways that better meet everyone’s needs. Most of all, these conversations are opportunities for intentional relationship building with families who you may not typically interact with! 

One of the grantees shared that their use of the facilitator’s guide really made an impact: “Even though we needed to conduct our listening sessions on Zoom in order to be COVID-safe, our virtual introductions to new-to-PTA parents are already starting to blossom into real-life relationships now that our school has reopened.” 

Action Plan 

Listening is an important first step, but you can’t stop there. After you listen to families, the real work begins. How will you address their concerns, answer their questions, implement their ideas?  

Another grantee shared their own DEI goals, “The first thing we want to do is have a workshop for new PTSA leadership and committee chairs (and anyone else interested) on culturally responsive skills. We want to improve outreach and communication and be sure that our meeting agendas speak to issues that are relevant to all families and that our meetings are conducted in ways that are inclusive.” 

Our Enhancing DEI Action Plan Template provides a structure for you and your board to plan next steps like these. Remember to keep families in the loop as you continue your planning! The action plan is a great way to re-engage the families you listened to. Ask them to weigh in on the draft and make additions or edits. These new strategies and initiatives will be most successful if they are co-created by the PTA board and the rest of your community! 

For more guidance on how your PTA can use these tools, watch our webinar, ”Turning Your Commitment to Diversity, Equity & Inclusion into Action” and keep up with our latest resources at www.pta.org/diversity!  

Be SMART Reduces Unintentional Shootings and Suicides

The past year has brought extreme changes and challenges to our children, families, schools and communities. It has been stressful, difficult and even scary.

While we have grappled with the effects of COVID-19, we have also seen the reports about 2020 being a deadly year for gun violence and 2021 continuing in the same pattern. These stories, coupled with the rise in gun sales (many to first time gun owners), are troubling even before you consider the recent research showing that unintentional shootings by children have also increased during the pandemic.

In my own state, we have seen a devastating uptick in gun suicides by young people. In fact, in January 2021 the Clark County School District—the largest in Nevada and the fifth largest in the U.S.—announced it would begin the process of reopening schools due in part to a surge in youth suicides in the area.

As a volunteer leader with Moms Demand Action in Nevada and a member of the Board of Directors for National PTA, I am deeply concerned about gun suicides and unintentional shootings. But I also worry about what might happen when all children return to school full-time. We know that unsecured firearms also fuel gun violence outside the home. In incidents of gun violence on school grounds, up to 80% of shooters under the age of 18 obtained their guns from their own home, a relative’s home, or a friend’s home.

According to the #NotAnAccident Index, which has tracked unintentional shootings by children since 2015, nearly 350 children in the U.S. under the age of 18 gain access to a firearm and unintentionally shoot themselves or someone else each year—equaling almost one unintentional shooting per day. Another 700 children die by gun suicide each year, most often using guns belonging to a family member.

There is a simple way to reduce these shootings. Research shows that keeping firearms locked, unloaded and separated from ammunition can save lives—especially the lives of those taken by unintentional shootings and gun suicides. In fact, a 2019 study estimated that if half of all households with children switched from leaving their guns unlocked to keeping them locked and securely stored, one-third of youth gun suicides and unintentional deaths could be prevented—saving an estimated 251 lives in a single year.

So how do we begin? Following the Be SMART program is a good first step. Developed by the Everytown for Gun Safety Support Fund and Moms Demand Action for Gun Sense, the Be SMART program helps parents and other adults normalize conversations about gun safety and take responsible actions that can prevent child gun deaths and injuries. National PTA was on board from the start, and continues to support the program’s success.

The program encourages parents and adults to:

  • Secure all guns in their home and vehicles
  • Model responsible behavior around guns
  • Ask about the presence of unsecured guns in other homes
  • Recognize the role of guns in suicide
  • Tell their peers to be SMART

In the last five years, Be SMART has served as a model for parents, schools and PTAs across the country to educate parents and adults on how to keep their children and families safe from gun violence.

As gun violence continues to be one of the leading causes of death for children and teens, we must do everything we can to keep our families, communities, schools and children safe from this public health crisis. And we must work together. Join the fight by getting involved with Moms Demand Action and PTA.


Alison Turner is a National PTA Board Member, Nevada PTA Vice-President for Advocacy, and a volunteer leader with Moms Demand Action in Nevada.

National PTA Demystifies School Funding

Do you feel intimidated by issues related to school funding and education finance? You are not alone. We surveyed parents and caregivers around the country and many shared that they feel clueless and frustrated by how difficult it is to find basic information.

In fact, less than a third (32%) of participants agreed they have a general understanding of how their child’s school district uses its funding. Even fewer (29%) agreed they know where to find information on school funding in their community.

School funding is too important of a topic for parents to sit on the sidelines. Families’ voices are critical to ensure that school budgets reflect a community’s needs and priorities for our students. With that in mind, National PTA has released several resources to help PTA leaders to learn more about school funding.

Listen to our podcast episodes featuring Dr. Marguerite Roza, Director of the Edunomics Lab.
In Money Talks: School Funding 101, Dr. Roza offered practical guidance on how families can stay informed about their school district’s financial decisions and how they can advocate for the priorities they care most about. In our COVID-19 bonus episode, she shared how the pandemic has impacted school finance and she advises how advocates can adapt during this challenging time.

Read our answers to the most frequently asked questions related to school funding.
Are you curious where the money for your child’s school comes from? Are you wondering who makes the decisions about how dollars get spent? Our guide to Understanding & Advocating for School Funding will provide those answers and more.

Register for our upcoming webinar, Understanding Families’ Perspectives on School Funding.
National PTA partnered with five council PTAs in Florida, Texas and Washington to learn more about families’ perspectives on school funding. After talking with more than 150 parents, we are ready to share our findings with you. Join us Tuesday, Feb. 23 at 8:00 p.m. EST to learn: 

What do families actually know about school funding? What areas do they feel are adequately or inadequately funded? And what are the implications of this for PTA leaders’ work advocating for all children?

Join us for a presentation of these research results and learn directly from a panel of PTA leaders about their own experiences advocating on issues related to school funding. Register now.

Let’s raise our PTA voice for better school funding and education finance! You can find the complete list of tools and resources mentioned here at PTA.org/SchoolFunding. All of these resources, including the upcoming webinar, are also available in Spanish.


Rebecca Bauer is the Family Engagement Specialist for National PTA.

You’re Invited! Join us for the 2021 Virtual Legislative Conference

Happy New Year! It seems like just yesterday that we were all gathered at the Westin in Old Towne Alexandria for the 2020 Legislative Conference. PTA Advocates were on Capitol Hill the last day it was opened to the public before the pandemic. So much has happened since then.

PTA has been busy advocating for COVID relief and a safe reopening of schools, as well as for funding and support for remote learning, child nutrition, social and emotional learning and broadband access for all. We have been affected deeply by the escalated racism and echoed the calls for social justice. Our political climate has been tumultuous and uncertain. PTA has been at the forefront of these issues.

2021 is a new year with new beginnings. In March, we will build on our advocacy efforts over the last year by hosting National PTA’s first-ever Virtual Legislative Conference, March 9-11. Our annual Legislative Conference (known fondly as LegCon) has always been my favorite event because it is PTA’s opportunity to use our voices to improve the lives of children and families. Advocacy is at the core of our association’s mission and vision. Our legacy in advocacy started almost 125 years ago, when our founders organized over 2,000 parents to speak on behalf of children and continued to lead the way in improving their lives. Through our members’ resilience and persistent commitment to advocacy, National PTA has played an integral role in landmark federal education legislation and policies.

At this year’s Virtual Legislative Conference, we will continue to empower the voices of our members towards making every child’s potential a reality. This year our theme is “PTA Takes Action Together for Every Child” and we will do just that when our members all across the nation meet virtually with their Federal Representatives and Senators to do more to support, advance and protect our nation’s youth.

We are thrilled to be able to offer a Virtual Hill Day to our LegCon attendees Wednesday, March 10. Meetings with Members of Congress may look and feel different this year, but Hill meetings remain an enormously important advocacy tool. In fact, during COVID we have seen a 45% increase in offices that are willing to participate in video-webinars, and a 35% increase in Members of Congress who are participating in virtual meetings themselves. National PTA has partnered with Soapbox Consulting to help ensure that your experience meeting with members and staff is seamless. To that end, if you register for LegCon 2021 by Thursday, Feb. 4, 2021, you will be automatically signed up to participate in Hill day.

As a constituent in your home states, your grassroots perspective is extremely valuable to elected officials and their staff. During our Virtual Hill Day, you will be able to inform lawmakers about which federal programs are serving our children well and which ones are failing them. Federal policymakers work to improve the lives of children and families and they want to hear directly from the people they represent.  Never underestimate the power of your voice!

We all want to improve education! LegCon will be the time to call upon the newly elected 117th Congress to take action and let them know how they can make a difference in the lives of all children. Several resources will be provided to our PTA Advocates to guide them through their meetings with Members of Congress. The Legislative Committee is particularly excited about the National PTA Public Priorities for the 117th Congress, which you can preview on the PTA website.

In addition to the Virtual Hill Day, the 2021 National PTA Virtual Legislative Conference will also include world-class virtual advocacy training, including wonderful workshops and PTA Advocacy Spotlights, which highlight PTA advocacy success stories from across the nation. Attendees will also enjoy prominent keynote speakers, a mental health panel, and our annual PTA Advocacy Award Ceremony. There will also be an opportunity for all Federal Legislative Chairs (FLC) to collaborate and share with fellow FLCs in a live networking session.

Attending #PTALegCon is also about improving and sharpening your advocacy skills! Regardless of your level of advocacy knowledge, we will have something for everyone.  Not only will you have the opportunity to hear from policy experts during our Workshops, you will hear from your peers that are experts in diverse areas of advocacy. This will include relevant topics such as safe and supportive schools, public school funding, diversity and inclusion, coalition building, school data reporting, child nutrition, and climate control. These experts will guide you through the policy landscape and equip you with the knowledge and tools necessary to effectively advocate on these issues.

You will leave LegCon better prepared to engage in policy discussions with lawmakers, advocates and members of your community. We are confident you will use this valuable information in your states to feel fully self-reliant and ready to speak for every child with one voice!

My fellow PTA advocates, don’t delay! Come “meet” with policymakers and learn how to shape public policy on Capitol Hill and in your own state. Don’t miss this chance to expand your knowledge and have your voices heard. Join us! Register today at PTA.org/LegCon to attend.


Yvonne Johnson (Delaware) is the National PTA Vice President of Advocacy.

Emergency Relief Funding – Part 1 of a 3 Part Series

The National PTA Legacy:  The Past, The Present, The Future – The Work that Connects Us

National PTA was founded over 120 years ago. This is how long PTAs have been doing work in our communities. Let that sink in…

And today, the work continues. PTAs are alive and active in over 21,000 units and in PTAs continue the work our founders started to ensure every child reaches their potential.

I’d like to share a story with you. In this three-part series, we’ll take a look at our 120-year legacy – the past, the present, the future and the work we do that connects us.

Due to a generous donation from TikTok, PTAs across our country are able to support their local communities during a time of need. And nationally, a National PTA Community Action Fund was started. The immediate goal was to address the impact of COVID-19 on families and in under 4 months, $1,270,000 was distributed to 223 local and 11 DCR (council, district, and regional) PTAs. However, true to our PTA legacy – the story is so much greater.

Why this Worked? 

National PTA has a reputation and a history of doing public health work in communities for over 120 years. We’ve been bringing partners together, engaging families and involving communities. PTAs know what needs families have and how best to address them. And, PTA is prepared to then advocate for lasting systemic change.

The PTA structure is uniquely designed for a situation like this, while each PTA is built and situated around their community’s needs and strengths, each PTA member is also a member of their State PTA and the National association. This allows each PTA the ability to zero in on the issues, funding and policies that most effect the families and students in their school communities, while also working collectively on state and national funding and policies – knowing that they all are tied together.

National PTA is the only advocacy organization structured this way. “PT-others” don’t have this ability to mobilize all units, to bring together national funders, disseminate funding and resources across the country and to use collective voices to speak on issues – because there are no state or national collective organizations.

When a large national funder like TikTok came along and offered , well before systems were in place to support children and families – our PTAs were ready.

How this Worked? 

The first cohort, Phase 1, was awarded on June 1st to 110 PTAs and it was open to PTAs enrolled in the National PTA School of Excellence Program (SOE).  Having a group of PTAs that had already assessed their school communities, built partnerships and engaged families was critical.  We needed this money in the communities quickly and these leaders knew exactly what needed to be done and had the systems in place to do it.

After awarding the first cohort of grantees, we began working with the next group of potential grantees.  We were able to provide intense technical support to these leaders as they worked to assess their community, develop their grant idea, write it and submit it – all while the first cohort was well on their way to implementing their grants and meeting their families’ needs.

Phase 2 was highly competitive, and the quality of the grant applications was dynamic. We soon realized that there were so many applications and only a tiny fraction of them could be funded with the available funding. National PTA began looking for additional dollars and due to an amazingly committed staff, additional funding was secured.

The second cohort, Phase 2, was awarded on August 20th to 122 PTAs. However, there are still many PTAs left without funding and this is heartbreaking.

National PTA continues to provide leaders support while learning best practices and developing resources.

Themes to Share…

Theme One –

National PTA remains a connector between necessary resources and the communities most in need. There is a long history of fighting for the most vulnerable. Today, large funders trust us to get funding into our communities even before systems are in place to help our families. And, not only are our PTAs able to do this quickly, each PTA is a 501c3 and has the oversight to properly manage the funds while at the same time unleashing an army of wildly passionate advocates to ensure those in need are cared for and have a voice.

Theme Two –

PTA leaders are worried and concerned about the unknown, but they aren’t giving up. They are fighting to be a voice for the voiceless. There is little certainty, except uncertainty. They are creative and we are seeing the most innovative ideas and stories as these grants are implemented (make sure to read part 2). These leaders are resilient. They are pivoting as plans change, again and yet again. These leaders are making sure they are part of the conversations, that the families’ needs are not overlooked and ultimately that the students’ safety is never dismissed.

Theme Three –

The work must continue. Our structure allowed funding to quickly get from our national organization to our local PTAs and into the communities. It is beautiful, please go join a PTA if you haven’t already. But, we realized that much of the work being done mustn’t stop.

For example.

The fact that kids need schools in order to eat or have access to mental health services, and the reality that so many youth will get behind because they don’t have reliable internet access at home or the devices needed, means our PTAs have advocacy work ahead of them.

COVID-19 was a big highlighter marking what needed to be seen for years. These leaders are ready to tackle the systemic issues now so profoundly highlighted for all.

Theme Four –

The need was underestimated, and overwhelming and National PTA was simply unable to meet the needs of the close to 1000 PTAs requesting funding. National PTA is still looking for additional funding and because we are the greatest organization for children and youth with a long legacy, I have no doubt that it will be found!

Stay in Touch…

If your PTA needs support, reach out to us. Follow us on social media and sign – up for our newsletters- this will guarantee that you see any new opportunities as they become available.

It’s hard to believe our amazing organization has been making a difference for all children for over 120 years and it is overwhelming to think where so many of these kids would be had it not been for our incredible founders. Our PTA volunteers and leaders at every level, backed by a brilliant staff, are some of the hardest working and most loving humans I know.

Together, we make a difference!

National PTA Gives Federal Policy Update

Last night, March 25, the U.S. Senate passed a $2 trillion dollar COVID-19 #3 relief package. The U.S. House of Representatives is expected to vote and pass the bill Friday, March 27, and then it will go to the President for his signature, which he has indicated he will sign.

In related news, U.S. Secretary of Education, Betsy DeVos and U.S. Secretary of Agriculture, Sonny Perdue will participate in the President’s Coronavirus Task Force’s daily briefing to discuss online learning and school meals. There is no set time for the daily briefing. Most 24-7 news networks carry the briefing live.

What’s in Congress’ C-3 package?

Overall, education received $30.9 billion in aid to provide short term relief for students and schools impacted by the coronavirus.

The bill created an Education Stabilization Fund that provides flexible funding to get out the door quickly and go directly to states, local school districts, and institutions of higher education to help schools, students, teachers, and families with immediate needs related to coronavirus.

The fund provides:

  • $13.5 billion in formula funding directly to states, to help elementary and secondary (K-12) schools respond to coronavirus and related school closures, meet the immediate needs of students and teachers, improve the use of education technology, support distance education, and make up for lost learning time.
  • $14.25 billion in funding to institutions of higher education to directly support students facing urgent needs related to coronavirus, and to support institutions as they cope with the immediate effects of coronavirus and school closures. This provides targeted formula funding to institutions of higher education, as well as funding for minority serving institutions and Historically Black Colleges and Universities (HBCUs).
  • $3 billion in flexible state funding to be allocated by formula based on the needs of their elementary and secondary schools and their institutions of higher education.

There is also $100 million in targeted funding for Project School Emergency Response to Violence (Project SERV) which provides resources to help elementary and secondary schools and institutions of higher education recover from a traumatic event in which the learning environment has been disrupted.

The legislation also includes almost $25 billion for food assistance programs, including nearly $16 billion for the Supplemental Nutrition Assistance Program (SNAP) and nearly $9 billion for child nutrition. These resources are in addition to what was included in The Families First Coronavirus Response Act.

The relief package also provides small business loans to non-profits, with under 500 employees, however the bill did not provide $25 billion in emergency aid for associations that face major financial loss due to event cancellations as a result of COVID-19. The National Council of Nonprofits has an initial analysis on What’s In the Bill Nonprofits? and ASAE: The Center for Association Nonprofits, of which National PTA is a member, has a one-pager on provisions in the bill relevant to associations and nonprofit groups. Additionally, National PTA has sent the following letters to Speaker Pelosi  and Congress  urging them to provide relief to non-profits who are hurting alongside business as result of this public health emergency.

Unfortunately, the bill does not include dedicated funding for remote and distance learning which National PTA strongly advocated for . Our association, along with many others, asked Congress to provide $2 billion to schools and libraries for Wi-Fi hotspots, connected devices and mobile broadband Internet service to ensure all students could continue their education online for the duration of this national emergency. National PTA will continue its advocacy efforts in this area to address this digital divide.

What is National PTA doing next?

National PTA is focused on ensuring that the needs of students, families and schools are adequately addressed during this global pandemic. Our association is committed to:

  • Ensuring that schools and students have the resources they need to be connected and continue their learning online.
  • Supporting students with disabilities in online learning as well as ensure they receive the services and supports they need under the Individuals with Disabilities Act (IDEA). We also recognize that they may need to be temporary and targeted flexibilities for states and school districts provided within IDEA, however any flexibilities MUST protect student rights and ensure their access to a free and appropriate public education (FAPE).
  • Securing immediate and long-term investments in family engagement. As homes have become the classroom and parents have become surrogate teachers, responsible for their children’s learning, it is essential that families are provided educational support as they rise to this unprecedented occasion.
  • Making sure students have access to school meal benefits during school closures related to COVID-19.

Our Government Affairs team is already preparing plans to take action on a likely COVID-19 #4 legislative package. The COVID-19 #3 bill is as a short-term relief package. There will be continued needs for students, schools and families related to this public health emergency. National PTA will continue to engage with PTAs and members to understand the local needs and work with policymakers to make sure the federal government responses to those needs.

For more on PTA’s advocacy and policy actions related to COVID-19, please visit www.PTA.org/COVID-19 and click on “PTA Advocacy.”

 

Back the Future: a New Dedication to a Continued Mission

The PTA mission statement: It’s all about the kids, right? Well yes, and so much more.

The PTA mission is to make every child’s potential a reality by engaging and empowering families and communities to advocate for all children.

Now, if you’re not heavily involved in our association, this might not be the first thing you think of when someone mentions PTA. People sometimes praise us for the fundraising that we do for schools, but you’ll notice that our mission doesn’t say anything about fundraising. Of course we do raise funds, but we should spend those funds in ways that support our mission.

So what exactly does the PTA mission statement mean? Let’s break it down.

The beginning of the mission statement is essentially our vision statement: Every child’s potential is a reality. That’s our goal. That’s our purpose.

The remainder of the mission statement is how we achieve our vision. It has the action words of PTA: Engage. Empower. Advocate.

Let’s talk briefly about some of the key words and phrases in our mission statement.

Every Child Our mission statement begins and ends with the kids. This concept bookends our mission statement, and it is part of the tagline on the PTA logo (“Every Child. One Voice.”). When you first joined PTA, it was probably because you wanted to support your child and your school, and you might not have realized you were also joining your state PTA and National PTA and therefore supporting the millions of children across our nation. In PTA, every kid is one of ours, regardless of ethnicity, gender, language and culture, socioeconomic status, and so forth. So when PTA has advocated, throughout its history, for child labor laws, hot and healthy lunch programs, currently for school safety, and any other issue, it is for the benefit of every child. And when local PTAs provide programming, it should benefit every child at the school.

Family Engagement Our carnivals and dances and other events encourage family and community togetherness, and that is certainly important. But when it comes to family engagement, National PTA is challenging us to think even bigger and to truly focus on student success. National PTA now has a Center for Family Engagement to create truly transformative family engagement by using approaches that are inclusive, individualized, integrated and impactful. PTAs can help transform the relationships between families, schools, and community leaders in ways that make a difference for students. So think big!

Empower Our mission asks us to empower others so we can stand arm-in-arm to help children. We empower other PTA leaders through training and leadership development. We empower families by communicating about issues that affect kids and by suggesting ways to help. We empower our communities by forging partnerships to make our schools stronger. Through our combined efforts and voices, we make an impact on behalf of kids.

Community Here in Texas, our PTAs like to spell the word like this: CommYOUnity. YOU are an important part of your CommYOUnity. But YOU can’t do it alone. We become a powerful force when we work together in unity to achieve our mission. Think beyond the walls of your school, and welcome civic and business leaders, community volunteers, and others who support our mission into your PTA community. Strong schools and strong communities go hand-in-hand.

Advocacy This is such an important part of PTA, and it’s why you see us pushing membership. A robust membership gives us a strong voice as we advocate for issues that are important to make every child’s potential a reality.

When it comes to advocacy, understand that we advocate for or against issues, not candidates. We do not endorse any candidate, for any office, or any political party. We do encourage voting in an informed way.

The tagline in our logo is “Every Child. One Voice.” … and advocacy is the One Voice.

The PTA mission statement is so important because this is what guides us. Our mission should drive any significant PTA decision. Always come back to the mission. We need strong leaders in all PTA positions, and whatever your leadership role, you can help steer your PTA in the right direction by making sure your board’s priorities align with the PTA mission. When your PTA’s leaders understand the PTA mission, and they follow your bylaws and standing rules, and they are trained in the best practices of their roles, your PTA is on the path to success.


Julie Kluthe is communications chair for Flower Mound (Texas) High School PTSA and a member of the Texas PTA Leadership Committee. She has been a leader on the Lewisville ISD Council of PTAs where she created and led the Rising Stars Academy, a program to identify and develop PTA leadership in the Lewisville Independent School District.

Save the Date! Get Ready for LegCon 2020

I can hardly believe that the 2020 National PTA Legislative Conference (LegCon) is just a few months away. It has always been my favorite event because it is PTAs’ opportunity to use our voices to improve the lives of children and families.

Advocacy is at the core of our association’s mission and vision. Our legacy in advocacy started over 120 years ago when our founders organized over 2000 parents to speak on behalf of children and continued to lead the way in improving their lives. Through our members’ persistent commitment to advocacy, National PTA has played an integral role in landmark federal education legislation and policies. At this year’s #PTALegCon, we will continue to empower the nation towards making every child’s potential a reality.

This year our theme is PTA Takes Action for Kids! and we will do just that when PTA members from across the national descend on Capitol Hill to advocate for policies that support, advance and protect our nation’s youth.

This year’s LegCon is being held at the Westin Alexandria in Old Town—just a hop, skip and a jump from Washington D.C. We will have the opportunity to network with fellow PTA advocates, meet with policymakers and learn how to shape public policy on Capitol Hill and in your own state. Don’t miss this chance to expand your knowledge and have your voices heard!

As a constituent, your grassroots perspective is extremely valuable to elected officials and their staff. During our #PTALegCon Capitol Hill Day, Wednesday, March 11, you will be able to inform lawmakers about which federal programs are serving our children well and which ones are failing them. Federal policymakers work to improve the lives of children and families and they want to hear directly from the people they represent.

Never underestimate the power of your voice! We all want to improve education, and LegCon 2020 will be the perfect time to call upon the 116th Congress to take action. Let’s let them know how they can make a difference in the lives of all children.

Attending #PTALegCon is also about improving and sharpening your advocacy skills! Regardless of your level of advocacy knowledge, we will have something for everyone! Not only will you have the opportunity to hear from policy experts during our workshops, you will hear from your peers that are experts in diverse areas of advocacy. These experts will guide you through the policy landscape and equip you with the knowledge and tools necessary to effectively advocate on these issues.

You will leave better prepared to engage in policy discussions with lawmakers, advocates and members of your community. We are confident you will return to your home states feeling fully self-reliant and ready to speak for every child with one voice!

Lastly, we are beyond thrilled to announce our Keynote Speaker for the Advocacy Awards dinner is Rodney Robinsonthe 2019 National Teacher of the Year. He is a powerful, thoughtful and inspiring speaker and is sure to bring all of us to our feet!

Join us! Register here to attend the 2020 National PTA Legislative Conference


About the Author:

Yvonne Johnson is the Vice President of Advocacy, Chair of the Legislation Committee, and member of the board of directors for National PTA.

 

What Real-Life Family Engagement Looks Like

When Heather Losneck learned that she had been selected as a National PTA Family Engagement Fellow last spring, she was overjoyed. As president of Berea-Midpark Middle School PTA in Middleburg Heights, Ohio, she was deeply interested in expanding her understanding of how school districts can support transformative family engagement.

She also believed her participation in the Family Engagement Fellowship program would be a compelling reason for the district and community to come together to create more intentional opportunities for the kind of family engagement that truly impacts student success.

A year later, Heather has successfully formed an active and accomplished Family Engagement Team for the Berea City School District. Here’s how she has collaborated with the district and the school board to enhance family engagement practices.

Taking the First Steps

Heather knew she could not accomplish all that she wanted to do alone, so her first priority was to connect with key players she knew could help influence the district, including the school board president, Ana Chapman. Since she was a longtime PTA member, Heather knew Ana felt passionately about family engagement.

As they continued to build their family engagement team, Ana notified her of an outdated family engagement policy that she was interested in revising. Heather, Ana and another dedicated parent, Kim Dettmer, collaborated to rewrite the policy. They used the opportunity to integrate National PTA’s Standards for Family-School Partnerships into their community’s approach.

Ana then brought the updated language to the school board for a vote. Because this policy change was initiated by the school board president, it was a powerful, and relatively quick, first step. The new language signaled a strong commitment to transformative family engagement and created excitement for the creation of a district-wide team.

Forming a Powerful Team

Though their small team of three had achieved an early success, Heather knew their family engagement team still needed more members to be truly transformative. She believed that one of the most important responsibilities as a leader was to empower other parents and caregivers.

So, Heather, Ana and Kim worked to establish a diverse and motivated team of parents, teachers and administrators. An application process—which they promoted using a social media campaign, school newsletters and direct communications from the district—ensured the group was open and inviting, but still manageable in size, and adequately representative of all three cities in the district.

The application process also helped the group to further publicize and elevate the work they were doing. While the application was simple, it provided valuable information that enabled Heather to find out why people were interested in joining the team. They reviewed 60 applications and selected 16 members for to be part of the final Family Engagement Team.

Working to Maximize Impact

The newly-formed Family Engagement Team established three subcommittees that would take on concrete projects to build momentum and create community buy-in for transformative family engagement:

  1. Welcoming Families
  2. Effective Communication
  3. Student Success

To avoid the pitfalls of the work getting stuck in internal processes and endless discussion with little action, they took the time to reach consensus on a clear vision and achievable goals for each subcommittee. Heather shared, “It’s really important not to try to do too much.” She encouraged subcommittees to pick a single, specific project to be passionate about, and then she worked to ensure they had the appropriate resources and empowered them to do the work.

Finding the Keys to Success

The subcommittees have already achieved several accomplishments during their short tenure. Heather credits the momentum to, “checking in with [my] teams regularly and celebrating their successes.”
Of particular note is their work around welcoming families. When a recent survey uncovered that the district could improve in being more welcoming of families from different ethnicities, the Welcoming Families subcommittee collaborated with the district’s new Director of Nutrition Services to add new dishes to the school menu that are more reflective of the community’s cultures.

Their key strategies to successful, transformative family engagement approach included:

  1. Partnering with families who provide their recipes that best exemplify their cultures
  2. A new wellness committee, established by the Director of Nutrition Services, that intentionally recruits parent members.

While food fairs are a regular staple of diversity attempts, the nutritional services approach the Welcoming Families subcommittee used has resulted in a systemic change that directly benefits all kids. It has also opened doors for continuous exchange between families and the district’s Nutrition Services department.

The team has also worked closely with the district’s Communications Director to create a “Before You Visit” link on the district website, which will make it easier for families to find out anything they may know before they come to school.

This initiative was a direct response to parents’ indications that they did not always feel welcome in school buildings and that transitioning from one school building to another was particularly challenging. Rather than simply providing the hours the office is open, the website now includes detailed information such as drop off procedures, sign in rules, good times to visit, who you will meet in the front office, and more.

Creating Sustainability for Family Engagement

Heather shares that the Family Engagement Team’s next goal is to establish a district-level paid position dedicated to family engagement. She says, “In order to sustain the work going forward, it cannot be driven solely by volunteers.”

Collaborating with the School Board President, they are currently analyzing similar positions in other districts, and are eager to begin crafting a job description for the role. The team sees this as a necessary next step to ensure that family engagement efforts are consistent, impactful and effectively integrated to the school district’s overall strategic plan.

We can’t wait to see what they do next!

Stay up to date with the latest best practices in transformative family engagement by subscribing to the Center for Family Engagement’s e-newsletter here.


About the Author: Heather Losneck is one of National PTA’s Family Engagement Fellows and the president of Berea-Midpark Middle School PTA.

 

Voices for Wear Orange

In my community, everyone can tell you where they were the day of the Columbine High School shooting. When I hear anything about a mass shooting, people whose faces I know who were hurt, traumatized, or killed at Columbine, pass through my mind… people whose lives changed the instant a gun fired inside a school.

Many people who were there that day have gone on to have great lives with little connection to the shooting. Some have not been that lucky. Most can easily be triggered each time a new shooting hits the news in our community, Deer Creek… Platte Canyon… the Aurora theater… Arapahoe High School… now STEM…

As parents, we reach out to the PTA families at schools grieving gun deaths of students in other communities, but when we send cards and make donations, it is already too late, and it is not the whole story.

I work in a program within a public school district for students who have been unsuccessful in traditional schools. In the last two years, I have lost three students to gun violence whose names are not memorialized. One was shot by a friend. One was killed by police (with a gun in his hand). One took his own life. These students also have families, educators, and friends mourning them, whose lives changed the moment a gun shot.   All of them accessed firearms, despite gun safety protections available to keep kids safe. The results show that we have not done enough yet.

As a PTA family we have to do more. As PTA advocates, we must talk to our lawmakers and help them understand our legislative priorities about gun violence and urge them to:

  • Fund federal research on the causes and effects of gun violence on youth and in communities, as well as research on evidence-based strategies to reduce gun violence
  • Prohibit the use of any federal funds to purchase or train school personnel in the use of firearms
  • Require a waiting period and a comprehensive background check for any
  • individual prior to buying a firearm from both licensed and unlicensed dealers
  • Restrict internet gun sales including sales of kits, such as bump stocks, that
  • can be used to make or modify guns
  • Ban the sale, transfer, manufacturing and importation of military-style assault weapons and high-capacity ammunition magazines

Most of all, join me in Wear Orange movement and get your community involved in finding solutions.

I look forward to the day when I do not come home and see fear in my kids’ eyes asking when a shooter will come to their schools. I look forward to the day I do not have to discuss reacting to a shooter entering our classroom with my students who already suffer from trauma. PTA is our best opportunity to make that day happen, and kids’ lives depend on it.


About the Author:
Ami Prichard
Mother of three
President of Jeffco Council PTA, Colorado PTA Vice President of Marketing and Communication Elect
Teacher, Jeffco Interim Alternative Educational Setting (IAES) and Homebound Programs