Meet the 2021 Phoebe Apperson Hearst Awardees!

Each year, National PTA honors the top three National PTA Schools of Excellence with the Phoebe Apperson Hearst Awards for demonstrating outstanding success in engaging families in student success and school improvement. The awardees are selected by a team of Past National PTA Presidents and are the highest honor our association offers for success in family engagement. 

The 2021 National PTA Phoebe Apperson Hearst recipients are:  

Helen Keller Jr. High School PTA in Illinois, who received the top Phoebe Apperson Hearst Outstanding Family-School Partnership Award. Miami Beach Senior High PTSA in Florida and Hembree Springs Elementary School PTA in Georgia both received the Phoebe Apperson Hearst Family-School Partnership Award of Merit.  

Thanks to the generous support of the Hearst Foundation, the Phoebe Apperson Hearst Outstanding Family-School Partnership Awardee receives a $2,000 grant for their school and the Phoebe Apperson Hearst Family-School Partnership Merit Awardees each receive $500 grants for their schools. We are pleased to share with you just a snapshot of the amazing work the 2021 National PTA Phoebe Apperson Hearst recipients put into building and growing family-school partnerships in their communities. To learn more about the accomplishments of these top-ranked PTAs, visit PTA.org/Hearst.  

Helen Keller Jr High School PTA   

Helen Keller Jr High School is a Title 1 school in Shaumburg, Illinois. Their PTA serves a diverse student body of nearly 600 students. Through the School of Excellence program, the PTA used feedback from their school community to address families’ concerns about the mental health and well-being of students during the COVID-19 pandemic.  

Program leader Trisha Anderson said the PTA decided to enroll in the School of Excellence program because, “The COVID-19 pandemic has not only impacted our physical health—our mental health has also been greatly impacted. Our goal is to help our school community become aware of the importance of mental health. We hope the investment in doing this work will change the school by providing them with mental health awareness and with strategies to improve mental health.” 

The PTA worked collaboratively with school leadership and staff to implement a program to educate students and raise awareness about the importance of mental health. They provided mental health resources for families through new and revamped communication vehicles and created a forum for families to share additional tips and tools to communicate more effectively. The PTA also worked hard to connect and align the Mental Health program within the framework of existing social and emotional learning (SEL) lessons. Teachers reviewed the existing material and re-worked their SEL lesson plans to include specific mental health lessons. Physical Education teachers worked with in-person students to “chalk the walk” in order to raise awareness about mental health and hosted a mental health event during PE classes.  

The school improvement goal Helen Keller Jr High School PTA identified as part of their School of Excellence journey was finding new ways to keep families informed and to communicate effectively in an atypical, frequently changing, majority virtual school year. There were no in person events, handouts or volunteers on campus, so they updated existing channels of communications and created new channels to reach our school community. By creating new forums for informing families and encouraging two-way communication, they laid the groundwork for ongoing communication with families and put relevant Mental Health programming in place that will be used in future school years.  

Helen Keller’s Principal stated, “Working with the Keller PTA on the National PTA School of Excellence work has been a tremendous partnership.  One of the most significant takeaways came from how we communicate with our families.  From my perspective, this work has been so beneficial because it can be layered into our existing work as a building, and absolutely assists with strengthening our connections with families to ensure whole child student success.” 

We think it’s safe to say that this outstanding PTA created impactful, ongoing programming to address families’ concerns about students’ mental health during the COVID-19 pandemic. And, as a direct result of their increased integration with school leadership and staff, the PTA saw an increase in both parent and staff membership. Congratulations, Helen Keller Jr. High School PTA! We are so proud of the work you’ve been able to achieve to help all students achieve excellence. 

Miami Beach Senior High PTSA  

Miami Beach Senior High PTSA in Florida serves over 2,000 students, the majority of whom are Hispanic. Their greatest accomplishment through the School of Excellence program was increasing communication and collaboration among families, teachers, administrators and staff. Their school improvement and student success goals focused on college- and career-readiness standards.  

First, the PTSA helped the college counselor and the career and technical education department spread their messages to students and parents, increasing awareness of opportunities through emails, social media and zoom sessions. To help students and parents better understand how to navigate the college application process, they scheduled a series of zoom meetings by grade level and group chats through social media to capture students’ attention. 

Next, Miami Beach Senior High PTSA worked with teachers and administration to create a chart to help everyone understand the steps to take when students need additional academic support. To help families better understand how to support their child’s learning, they created a weekly email with a “tip of the week,” covering a range of educational topics. They also worked with school staff to provide grants where needed to enhance educational programming by making it more inclusive and individualized. 

Since Miami Beach Senior High PTSA started the School of Excellence program in 2019, prior to the pandemic, 90% of seniors who graduated in 2020 reported they were planning to attend either a two- or four-year university, 5% planned to either enter the military, trade school or work force and over 300 students earned industry certifications! 

The School of Excellence program helped Miami Beach Senior High reach their identified goals. The program leader said, “School of Excellence provided a framework and platform to spark discussions about enhancing communication, college and career readiness, and vertical alignment within our feeder pattern. We used it to gain collaboration and made positive gains in beginning the process of setting up future procedures.”  

The principal agrees, stating, “The School of Excellence Program provided an effective framework to shape our relationship with parents and establish intentional real-life goals for ALL students.”  Congratulations to Miami Beach Senior High PTSA for all of your achievements. We can’t wait to see what you do next! 

Hembree Springs Elementary School PTA  

Hembree Springs Elementary School is a Title 1 school that serves over 500 students in Roswell, Ga. After analyzing feedback from their school community, the PTA chose to focus their School of Excellence journey on improving education by connecting families with advocacy opportunities, increasing awareness of resources and growing family engagement to support student success. 

To achieve their goals, the PTA decided to work closely with school staff to provide a monthly, one-hour forum for semi-structured conversation between parents and school leaders. They used survey results and parent/guardian feedback to prioritize topics, such as literacy, transitions, assessments, principal updates and the “summer slide.” The PTA made sure to increase access to these sessions by offering them in the evening, reserving time for Q&A and providing translators to ensure access for Spanish-speaking families. They also launched an “advocacy newsletter,” to share information and continue to solicit ideas and feedback.  

Parents loved the PTA’s efforts. One parent said, “I think this year the virtual discussions were most timely and relevant and helpful. I found all of the sessions to be very honest conversations between school leadership and parents. I appreciated this opportunity and would like to see them continue.”  

The virtual discussions were a hit with school administrators, too. A.J. Smith, the Hembree Springs Elementary School principal said, “The Hembree Springs Community has grown through the work of PTA and the school. Our parents have gained so much through our Ask PTA! sessions. With our parents being knowledgeable and supported, our students have had better success in academics and socially/emotionally. This has been evident in our behavior data, attendance data, and academic data. Our Hawks have been impacted in such a positive way. This program has forever changed the way we approach advocacy here at Hembree!”  
 

Overall, PTA and administrators found the School of Excellence program to be very effective in helping them reach their collective goals. “The School of Excellence program provided us with valuable information that we leveraged to foster stronger and deeper relationships with our families and community members. It enabled us to be intentional and specific regarding the needs of our community—leading to the creation of programs and initiatives that will generate ongoing improvements for our school community in years to come.”  

Start Your Journey to Excellence 

As you can see from these PTA stories, the National PTA School of Excellence program opens the lines of communication and critical thinking within school communities to make data-driven decisions that yield positive, long-term results. We hope your PTA will enroll in the 2021-2022 National PTA School of Excellence program to take the first step in enriching the educational experience and overall well-being of your students. Enroll by October 1 at PTA.org/Excellence. Feel free to email Excellence@PTA.org with any questions. 

How School of Excellence Participants Supported Their Communities During Quarantine

By enrolling in the School of Excellence program, PTAs make a commitment to transforming family engagement and building meaningful connections in their school communities. National PTA points to our participating School of Excellence participants as true leaders in strengthening family-school partnerships and, as such, these PTAs are often presented exclusive opportunities. As part of our relief efforts, and in partnership with our generous sponsor TikTok, National PTA awarded $5000 in emergency relief grants to 110 PTAs across 28 State PTA Congresses who were actively participating in the 2019-20 School of Excellence program when the pandemic hit. That’s a total of $550,000 to help PTAs meet the most pressing needs in their school communities during COVID-19, specifically in the areas of:

  • Social Emotional Wellbeing and Mental Health
  • Food Insecurity
  • Distance Learning
  • Internet and Device Access

Let’s take a look at some of the information provided in the top-ranked grant application of some of the 2019-20 School of Excellence participants and recent grantees!

SOCIAL EMOTIONAL WELLBEING AND MENTAL HEALTH

After speaking with their school and community partners, Casselberry Elementary School PTSA in Florida is choosing to focus on social emotional wellbeing and mental health of their students to combat the absence of supports offered in school. “It is imperative that our PTSA uses the information and resources available to us to ensure we are advocating for all of our children, but especially those with the greatest unmet needs,” says Lindsay Feist, Casselberry Elementary School PTSA Leader. With their grant funds, Casselberry Elementary School PTSA first plans to reach out to their school community with a translated survey to learn more about their greatest needs. Then, they will distribute mental health/wellness bags to their families that include information, resources and activities to help families feel more prepared and willing to communicate and cope with any anxiety and sadness. Lindsay adds, “We hope this will serve as a reminder that PTSA is still here and working with school administration to ensure that we are serving ALL of our children through this time.”

Bernice Knox Wiley Middle School PTA in Texas is taking a similar approach to combating the mental health needs of their students through the pandemic. With the grant funds, this PTA also plans to develop, assemble, and distribute Wellness Kits to provide students with calming activities and techniques that can help to reduce stress as well as reinforce positive coping skills. While kits are geared toward the needs of students, the PTA also hopes they can be used by family members to develop the same coping strategies and provide some relief to caregivers/parents who are experiencing high levels of stress. The components of the kits were recommended by OT , mental health and other experts and may include:

  • Sensory calming items like stress balls, liquid/galaxy bottles or small weighted fabric fidgets
  • Focus items such as age-appropriate crossword puzzles, coloring books or small art kits
  • Breathing and regulation cards including yoga poses
  • Laminated resource sheets, including counselor contacts and free, online resources such as the Headspace app.

Pelham Road Elementary School PTA in South Carolina is also focusing on social emotional wellbeing and mental health because, as Holly Haga states, “With families facing the challenge of working from home and homeschooling for the first time along with the fear brought about by the pandemic they are under more stress than ever. Crisis schooling, as some have called it, has left families struggling to find a work life balance and in some cases further disadvantaging the already disadvantaged. The stresses felt during this time are so far reaching the CDC has included a children-specific “Stress and Coping” area on their COVID-19 section of their website.” The Pelham Road Elementary School PTA plans to use the grant funds to purchase the Second Step program for their counseling department. With classroom and virtual lessons, offered in English and Spanish, the PTA feels that this will them to support their students well into the future.

Above all, don’t let funding be a barrier for school and community improvement efforts. Here are some low/no cost ideas to help improve mental health in your school community!

  • Organize neighborhood chalk-your-walks or bear hunt
  • Share free links to exercise or art classes
  • Create and post videos of teachers and staff for students on social media
  • Create and post videos of students doing fun activities on social media
  • Connect families to social workers
  • Create virtual spirit weeks and post photos
  • Send out weekly newsletters
  • Collect cards for local nursing homes
  • Create art and share it via a virtual gallery
  • Reach out to local business for support

FOOD INSECURITY

Most of our students at Simonsdale Elementary in Virginia receive free or reduced meals and rely on the school to provide them with breakfast and lunch throughout the schoolyear. Since their school was closed due to Covid-19, Simonsdale Elementary PTA heard that many of their families were struggling financially and that their students were not eating properly. In an effort to assist their families in need, the PTA is planning to use the grant funds to fill the gap of missed meals by providing a combination of hot meals and grocery boxes to feed “the body, heart, and soul” of their school community families and members.

Loftis Middle PTA in Tennessee is hoping to use the grant funding to maintain and expand the food assistance program that they started through their School of Excellence workplan and continued when school was dismissed for COVID-19. The PTA made a commitment to try to provide food on a weekly basis to the community by creating bags of food to go with the weekend sack packs with a letter explaining the food program and community partnerships. Since many of these students were bus riders without transportation, they delivered boxes of food to homes as needed. Christy Carroll Highfill, Loftis Middle PTA Leader says, “Delivering food to areas of the greatest of need in our community is something that is life changing in many ways. It has been an opportunity to see where some of our students in the greatest of need live and venture into neighborhoods where you realize that the need is much greater than what so many see or understand. This has created a passion within our PTA to ensure that every family has access to the resources they need.” One of their continued goals is create small stationary, free pantries that can be placed within the community so that families who do not wish to be identified can have access to resources without any worries. Another goal is to create mobile pantry systems that can be taken by volunteers into neighborhoods and safe locations that would be accessible to all, including those beyond their student body.

Above all, don’t let funding be a barrier for school and community improvement efforts. Here are some low/no cost ideas to help combat food insecurity in your school community!

  • Create a little free pantry
  • Offer to support and communicate out school/district efforts
  • Pick-up, drop-off or drive students to food assistance
  • Encourage community donations to local food banks/drives
  • Reach out to local businesses for support

DISTANCE LEARNING

Parklawn Elementary PTA in Virginia is choosing to focus on distance learning as not all of their students have been able to take part in the online component and many have only able to participate in limited ways. With the closure of libraries and summer learning loss in mind, the PTA is planning to provide summer educational packets including leveled books, games and activities with an emphasis on the arts. In addition to supporting students’ learning, the PTA is hoping this may also provide an emotional boost. PTA Leader Elizabeth D’Cruz states, “We really would like to bring as much joy as possible to each student in our school, especially those hardest hit by the financial hardship of the current situation.” Parklawn Elementary PTA is imagining that these educational packets will bring engagement for siblings and adult guardians, to “brighten over 1,000 children’s lives”.

To address barriers to learning as a result of the COVID-19 school closure, Pleasant Hill Elementary School PTA in South Carolina is hoping to establish a Learning Resource Lending Program (LRLP) for the PHES community. PTA Leader Rachel Onello shared that the LRLP will enable loaning of learning kits to PHES families that will include books, parent resources, easy-to-implement tips to facilitate at-home reading skills, and reflective reading activities to build comprehension. To focus on equity for the most vulnerable, the LRLP would also provide a loaner device for students with no access to devices at home to allow these students the same opportunity to complete online learning activities as their peers. Not only will the LRLP augment the distance learning activities provided by the school district, but it will also address key barriers to book and device access created by the COVID-19 school closure. Further, distribution of kits individualized to student needs will serve to buffer against summer learning loss and help prevent skill decay in reading and comprehension. The LRLP will also offer sustainability beyond the immediate COVID-19 crisis, allowing kit contents and devices to be returned to the school and redistributed for future needs, reaching the greatest number of PHES families with a focus on equity for the most vulnerable.

Above all, don’t let funding be a barrier for school and community improvement efforts. Here are some low/no cost ideas to help provide distance learning opportunities to your school community!

  • Offer virtual story times
  • Provide updates from the governor on COVID-19 and share student-accessible information
  • Find parents who can assist with online tutoring
  • Set up online study groups by grade-level
  • Reach out to local businesses for support

INTERNET AND DEVICE ACCESS

The Bailey’s PTA in Ohio plans to distribute devices to their diverse population of learners and ensure internet connectivity to help alleviate the learning loss. Although their district is working hard to provide these services, many of Bailey’s families and students haven’t had access. The PTA sees this as an issue of equitable access to learning opportunities and is concerned about how the isolation our students are facing will impact their engagement and motivation to learn over the long-term. During the summer, elementary school students will have the opportunity to focus on math and literacy skill-building using self-directed print and digital materials. In addition, they will have the opportunity to connect with teachers virtually during office hours for support. Increasing digital access will help alleviate the learning loss many will experience from being unable to access our district’s distance learning curriculum.

John Burroughs Elementary School in Ohio, like many, was not planning on distance learning this year and as such did not have the technological capacity to provide equipment for every family to be able to participate in distance learning. The school had 180 Chromebooks and allowed each family to sign out one per family, leaving several families scrambling to find available computers. John Burroughs Elementary PTA plans to replace 15 laptops to help with distance learning, testing and online enrichment as well as traditional classroom learning.

Hidden Oaks PTSA in Florida will be making sure their families have access to devices so that each child and maybe multiple children in each home can successfully complete their schoolwork whether in school or at a distance. In addition, the PTA will use the funds to educate their families on the applications used for distance or classroom learning and will partner with local internet providers to accomplish this goal. PTA Leader, Pam Arrieta said, “We want to make sure that our kids and our families in our community have internet access, are educated on internet applications, and have the technology that is best suited to their individual child’s learning needs.” To reach all community members, they will use a variety of communication tools (calls, emails, web pages and social media) to inform their community and translate learning tools in languages, including Spanish, English and Creole.

Above all, don’t let funding be a barrier for school and community improvement efforts. Here are some low/no cost ideas to help provide internet and device access to your school community!

  • Equip families with the knowledge of what free/low cost internet options are available in your area
  • Partner with local businesses to provide free WiFi locations for families
  • Advocate for expanded internet and broadband access by sharing your families’ story
  • Host a device drive to help get gently used devices into the hands of students

National PTA encourages you to apply for COVID-19 Relief Funding and enroll in the School of Excellence program.

Learn more and apply for emergency grants by July 12 at PTA.org/COVID19Grants.

Let us help guide your relief efforts while you work to strengthen family-school partnerships and earn national-level recognition as a 2020-2022 National PTA School of Excellence. Visit PTA.org/Excellence to learn more and ENROLL in the 2020-21 School of Excellence program.

Journey to Excellence: How to Become a Nationally-Recognized School of Excellence

The National PTA School of Excellence recognition program opens the lines of communication and critical thinking within school communities to make data-driven decisions that yield positive, long-term results.

By enrolling in this year-long program, your PTA and school administrators are making a joint commitment to identify and implement an action plan for school improvement based off of direct feedback from your school community. Throughout the school year, you will work with a committed team of PTA leaders you choose to strengthen the family-school partnerships in your community. And National PTA will be there every step of the way to offer support and resources rooted in PTA’s National Standards for Family-School Partnerships and the Four ‘I’s of Transformative Family Engagement. In the final stage of the program, your work be evaluated and, if progress has been demonstrated, you will receive the two-year National PTA School of Excellence designation.

Let National PTA support you in stepping up your PTA’s involvement in meaningful engagement for continuous school improvements by enrolling today at PTA.org/Excellence!

The steps in the program are as follows:

Step #1: Enroll and Gain Support (Enroll by Oct. 1)
Enroll at PTA.org/Excellence and start to build your Excellence Team to improve family-school partnerships through the school year.

Step #2: Deploy Baseline Survey (September-November)
Use National PTA’s Baseline Survey to gain feedback on current family-school partnerships at your school.

Step #3: Set a Shared Objective (September-November)
After you’ve compiled your survey feedback, work with your Excellence Team and school administrators to identify and prioritize your shared goals for the school year.

Step #4: Complete Initial Application (Submit by Nov. 1)
With one, main focus area and objective in mind, you will complete an online Initial Application with your survey results and plan ahead.

Step #5: Follow Roadmap to Excellence (Throughout School Year)
Using recommendations on the Roadmap to Excellence and in collaboration with your administrators and School of Excellence Team, you will implement actions to address barriers and expand methods for effective family and community engagement throughout the school year.

Step #6: Deploy Final Survey (March-June)
Towards the end of the school year, you will conduct a second survey by using National PTA’s Final Survey to gather feedback from your school community. The results will help your Excellence Team evaluate your progress over the school year and identify continued areas for grown.

Step #7: Complete Final Application (Submit by June 1)
With the Final Survey results, you will complete a Final Application that includes a narrative for you to share your greatest accomplishments as a result of taking part in the program and how you made gains by putting theory into practice.

Step #8: Celebrate Your Excellence (August)
In August, Schools of Excellence will be named and honored with the National PTA School of Excellence two-year designation. Awardees will receive information on how to plan school and community celebrations as well as a banner to hang prominently at your school. Your PTA will also automatically be considered for our Phoebe Apperson Hearst Award, presented to our top three Schools of Excellence each year. In addition to national recognition, the designation will open up the doors for new opportunities that come with an honor of this caliber!

Join the ranks of over 1,200 PTAs who have earned this prestigious distinction and make improvements to your school that have long-term impact.

Enrollment for the 2020-2021 School of Excellence program is open through Oct. 1. To learn more and to enroll, visit our website at PTA.org/Excellence. Contact Excellence@PTA.org with any questions.


Amy Weinberg, MA is the Manager of Programs & Partnerships at National PTA.

 

Clermont PTA: A Journey to Excellence

Clermont Elementary School PTA’s School of Excellence Celebration was a perfect example of a party at an elementary school—filled with the joyful laughter of children and based on values that bring communities together. I had the pleasure of attending the event, and it was wonderful to see firsthand exactly why they deserved to be designated a 2019-2021 National PTA School of Excellence.

The National PTA School of Excellence designation is awarded to PTAs that commit to and prove success in building effective family-school partnerships at their school. Clermont Elementary School PTA is one of just 326 PTAs nationwide to earn the two-year 2019-2021 National PTA School of Excellence designation—and one of only 19 PTAs to earn the designation in the state of Virginia!

How does the School of Excellence program work?

PTAs make a commitment by enrolling in the program and worked throughout the school year last year to make gains.

They start by surveying their school community members and, with their feedback, work for months to create and implement an action plan for improved programs, policies and procedures.

At the end of the school year, they survey their stakeholders again to see if they made progress and then provide a final application with a narrative outlining what they did and why you all deserve to be recognized.

So, what did Clermont Elementary School PTA to earn the designation?

To engage and inform the “Clermont community,” Clermont Elementary School PTA started using a variety of new-to-them methods—Facebook, Twitter and weekly PTA newsletters—to better communicate with families. Two-way communication, including inviting their families to participate in meetings, was also used to ensure that the parent voice was active in discussions with district administrators in the selection of and priorities for their new principal. All of that hard work certainly paid off. In their end-of-year survey, Clermont Elementary School PTA showed a 20% improvement in Communicating Effectively!

But that’s not all! The PTA also wanted to improve the sense of community and family-school partnership at Clermont Elementary. So, they hosted a Veteran’s Day program in collaboration with school board members, state delegates and community leaders. Active military and veterans visited classrooms and set up stations for students to visit with the goal to bring families closer together, share stories about what it is like to serve in the military and show just how many veterans there are in their community.

Are you ready to start your journey to excellence? You can learn more about the School of Excellence program by visiting PTA.org/Excellence and you can enroll starting May 1.

Amy Weinberg is a Manager of Programs & Partnerships for National PTA.

PTA Leader Helps School Step Outside Comfort Zone and Into Progress

Last week, I had the pleasure of meeting Daphne Callender, Fitness Instructor by day and PTA champion of Springfield Estates Elementary School (SEES) PTA in Springfield, VA, and her extraordinary school community in celebration of their 2019-2021 National PTA School of Excellence designation. The warm celebration with parents, staff and administrators included a delicious dinner, a decorated cake and the unveiling of their School of Excellence banner. As one of 19 PTAs in Virginia to earn the School of Excellence designation this year, Springfield Estates Elementary PTA had a great deal to be proud of. Through their year-long School of Excellence program, SEES PTA chose to focus on the inclusion and access to their ethnically, racially and socio-economically diverse community. As both a Title 1 neighborhood school and Advanced Academic Placement Center that pulls from eight different elementary schools, SEES PTA felt it was imperative to bring all members together to build community and celebrate their rich diversity.

Through their School of Excellence plan, SEES PTA took deliberative steps to make certain that all parents knew that they were invited to attend and participate in all PTA events, translating invitations into their five major languages: Spanish, Vietnamese, Chinese, Urdu, and Arabic.  These invitations were personally distributed to all cars in the Kiss-N-Ride line and sent home in students’ folders. They also asked their Spanish-speaking parent liaison and English as a Second Language teachers to encourage and welcome parent participation at all PTA events. The PTA hosted an international food potluck dinner where families shared dishes from their culture and, to further welcome families with differing socio-economic statuses, they secured scholarships and gift certificates with one of their after-school STEM programs. It is clear that Springfield Estates Elementary celebrates their diverse and culturally rich environment and fervently believes it enhances the educational experience of their students and their families alike. Here is what Daphne shared about her work in the School of Excellence program:

“The National PTA School of Excellence Award program enabled our PTA committee to recognize that although we had a strong PTA, there was room for more family engagement and to make sure that feeling of welcome extended to each and every family at our school. Upon receiving the first email, I gave it a little bit of thought but didn’t know if I wanted to add something else to my already full schedule.  When I received the email that it was the absolute last day to sign up, I decided to go for it.  I then created a team of people who could help me implement and execute a plan for more family engagement. I would highly recommend the National PTA School of Excellence program to other schools because it helps to provide a goal to work towards.  I believe it easy to get stuck in doing what’s always been done. The program gave our PTA a focus and we worked on it together as a team.”

Congratulations SEES PTA and thank you for being a leader in building family-school partnerships!


Amy Weinberg, Manager Programs & Partnerships at National PTA.

Visit PTA.org/Excellence to learn more about the School of Excellence program and how your PTA can earn the designation.

5 Ways Your PTA Could Become a School of Excellence

Last August, 279 schools were announced as 2018-2020 National PTA Schools of Excellence for their leadership and accomplishments in building strong, effective family-school partnerships! National PTA is pleased to recognize this record number of local PTAs across the nation who have earned the two-year designation. We can’t wait to announce our 2019-2021 School of Excellence designees this August.

Check out how these PTAs made a tremendous impact on continuous school improvement through the School of Excellence program. Enroll your PTA in the 2019-2020 School of Excellence program now through October 1 at PTA.org/Excellence.

Barnard Asian Pacific Language Academy

Barnard PTA in California chose to focus on improving education by growing family participation in advocacy by creating an environment in which parents felt welcome, engaged and involved with the school. Throughout the school year, the PTA hosted many community events to engage families in a variety of social, academic and community-building activities; all of which were free to parents and students.

Beaverdam Elementary

To support student success and keep parents informed about what their students were learning, Beaverdam Elementary School PTA in Virginia took on the task of implementing a school/PTA newsletter. Every quarter, teachers, administration and the PTA submitted articles to inform parents about what their students were learning and what they could expect in the coming months. The newsletter also included the school’s progress, programs and upcoming events. The Beaverdam PTA also took a more active approach to their Facebook page, including recording the school’s talent show, which not only showed off the school and student talent, but allowed Beaverdam’s community of working parents who could not attend during the day to see the performance and share this experience with other family members and friends!

Glendale Elementary

The resources provided through the School of Excellence program paved the way for Glendale Elementary PTA in Florida to establish better communication with ALL families, uniting the PTA and school with one cohesive mission in making the culture and climate welcoming for all families. Glendale Elementary PTA and school created multi-language informational signs for all entrances and ensured that every communication was provided broadly and in multiple languages. Through the school year, Glendale PTA expanded their outreach and exposure anytime there was a school event providing the school, parents, and students with timely information. As a result, event attendance and participation were at an all-time high.

Rabbit Creek Elementary

In Alaska, the Rabbit Creek Elementary PTA partnered with the school’s art teacher to help support the arts by displaying student art work to brighten up common spaces such as the front office and the library. The PTA also supported the music teacher in her production of the fourth-grade play by funding new microphone headsets, set decorations and props needed to make the play a success. After being dormant, the PTA helped resurrect the Rabbit Creek Reflections program with the help of a PTA parent, who happens to be local artist, spent a great deal of time coaching kids and encouraging them to let their creativity shine.

Canyon Rim Elementary

Canyon Rim Elementary PTA in Arizona emphasized welcoming diverse families into their school by designing a welcome sign in 18 languages which received positive feedback. One of the school’s moms, who is from Ukraine, said she felt more welcome when she when she stopped by the school every morning. The cafeteria manager, a native German-speaker, also expressed her appreciation to the Canyon Rim Elementary PTA.

These are just some examples of how PTAs can make long-lasting and positive changes. Congratulations, once again, to all of our 279 2018-2020 School of Excellence designees.

Interested in becoming a National PTA School of Excellence? Learn more and enroll thru Oct. 1 at PTA.org/Excellence and email Excellence@PTA.org with any questions.


Amy Weinberg is the Manager of Programs & Partnerships at National PTA.

 

 

8 Steps to Becoming a School of Excellence

Are you looking to step up your PTA’s involvement in school improvement efforts? Are you already doing something meaningful in your school community, and want that hard work to be recognized?

In either case, National PTA’s School of Excellence program offers customized tools to help you to make a substantial, positive impact on school and student success, and earn recognition for your PTA and school.

By enrolling in this program, your PTA and school administrators are making a year-long commitment to identify and implement an action plan for school improvement based on PTA’s National Standards for Family-School Partnerships and best practices in Transformative Family Engagement.

Throughout the school year, you will work with a committed team of PTA leaders you choose to bring positive change in family engagement based off feedback from your school community. National PTA will offer support every step of the way.

In the final stage of the program, your work be evaluated and if you’ve created a stronger family-school partnership, you will receive the two-year National PTA School of Excellence distinction, plus the national recognition that comes with an honor of this caliber!

The steps in the program are as follows:

Step #1: Enroll and Gain Support (Enroll by Oct. 1)

Enroll at PTA.org/Excellence and start to build your Excellence Team to improve family-school partnerships through the school year.

Step #2: Deploy Baseline Survey (September-November)

Use National PTA’s Baseline Survey to gain feedback on current family-school partnerships at your school.

Step #3: Set a Shared Objective (September-November)

After you’ve compiled your survey feedback, work with your Excellence Team and school administrators to identify and prioritizing your shared goals for the school year.

Step #4: Complete Initial Application (Submit by Nov. 1)

With one, main focus area and objective in mind, you will complete an online Initial Application with your survey results and plan ahead.

Step #5: Follow Roadmap to Excellence (Throughout School Year)

Using recommendations on the Roadmap to Excellence and in collaboration with your Excellence Team, you will implement actions to address barriers and expand methods for effective family and community engagement throughout the school year.

Step #6: Deploy Final Survey (March-June)

Towards the end of the school year, you will conduct a second survey to gather feedback from your school community to evaluate your progress over the school year.

Step #7: Complete Final Application (Submit by June 1)

With the Final Survey results, you will complete a Final Application that includes a narrative for you to share how you made gains and put theory into practice.

Step #8: Celebrate Your Excellence (August)

In August, Schools of Excellence will be named and honored with this two-year designation. If awarded, you will receive information on how to plan your school and community celebrations as well as a banner to hang prominently at your school. You will also automatically be considered for our Phoebe Apperson Hearst Award, given to our top three Schools of Excellence each year.

Join the ranks of select PTAs who have earned this prestigious distinction. You too can achieve excellence and be known as leading the nation in effective family-school partnerships.

Enrollment for the 2019-2020 School of Excellence program is open through Oct. 1. To learn more and to enroll, visit our website at PTA.org/Excellence. Contact Excellence@PTA.org for more information.


Amy Weinberg, MA is the Manager of Programs & Partnerships at National PTA.

 

How Do You Become a School of Excellence?

Spotlight on: Zane North PTA, N.J.

What does it look like to become a National PTA School of Excellence? According to Zane North PTA in New Jersey, it meant learning that even small, consistent changes can be absolutely transformative.

As participants in the School of Excellence program, Zane North PTA selected the focus area of ensuring health & safety of all students with the specific objective to prevent bullying and encourage peer relationships. The Zane North PTA collaborated with school staff throughout the year to successfully achieve these goals.

At the start of the school year, students in Kindergarten through second-grade were partnered with students in third to fifth-grade. These buddy partners met once a week all year for one-on-one readers’ workshops. In September, Zane North PTA sponsored Friendship Day, a daylong event where students and their buddy partners participated in fun outdoor games, challenges and activities with PTA volunteers providing support. The music teacher also led the students in several song singalongs focused on the value of friendship.

At the start of each morning, Zane students recited a Kindness Pledge, promising to be kind to others. Zane North featured a monthly core value theme with associated lessons, events and activities. For example, in October, they focused on Respect; in November, they focused on Sharing and in April, they focused on Compassion. Philadelphia’s Walnut Street Theatre presented an anti-bullying assembly for students paid for by the PTA. The PTA also funded anti-bullying and kindness assemblies to emphasize acts of kindness, tolerance, and acceptance.

Through the School of Excellence process, Zane North PTA realized the value in building a sense of community and strengthening relationships. They revised their fundraising strategy and introduced fun group activities like bowling and ice skating to bring their school community together. This change received positive feedback from their community, and they were able to raise just as much money (and in some cases more) while strengthening relationships too!

Greg Dollak, Zane North PTA President shared that the National PTA School of Excellence program helped the PTA “… rethink the traditional ways in which we provided services to our school community” and said that the School of Excellence process, “…has set the tone for all we are doing now.” Having earned the 2018-2020 National PTA School of Excellence designation, Zane North PTA decided to reenroll in the program and is currently in pursuit of the 2019-2021 designation.

Even though they’re still hard at work improving their school community, Zane North PTA isn’t afraid to celebrate all of the amazing things they’ve accomplished so far! Last fall, after getting word that they had received a coveted National PTA School of Excellence designation Zane North PTA held an event to celebrate their success. It was attended by representatives from New Jersey PTA, Collingswood borough government, Collingswood Board of Education members, Congressman Donald Norcross, and of course our Zane North staff, students, and PTA executive board. The event was even covered live on FOX 29’s “Good Day Philadelphia.”

During the event, Zane North’s fourth and fifth-grade students performed several musical numbers under the direction of music teacher Bryan Gross, and students from each grade read a message thanking the PTA for all they do for the school. Zane North PTA also held a National PTA School of Excellence “banner reveal” at the event. They were showcased in a local newspaper article, received a congratulatory letter from United States Senator Cory A. Booker, and even had the School of Excellence logo printed on their school apparel.

To learn more about how your PTA can make long-lasting, continuous school improvements while earning recognition, visit PTA.org/Excellence. Enrollment for the 2019-20 program is open now!

 

Then & Now: 50 Years of Reflections Award Winners

 

I had the recent pleasure of exhibiting at the National Art Education Association (NAEA) National Convention in beautiful Boston, Mass., to promote the National PTA Reflections program to over 5,700 arts professionals across the country.

At the booth I was greeted by art educators who have led the Reflections program at their school, partnered with PTA on Reflections and those that have served as Reflections judges over the rich 50-year course of the program. I was also able to share the beautiful artwork of Massachusetts PTA Reflections artists which drew future Reflections partners in to learn more about Reflections and how they too can become arts advocates with PTA.

The best part about my time at NAEA was hearing so many stories about how Reflections has been such a huge asset to so many schools across the nation and has impacted so many students over the years. I was even able to meet several past Reflections winners who now serve as Reflections and school leaders, proving that participation in the arts leads to success in life! I’d like to introduce you to some of these amazing individuals.

Meet Mikki Wilson!

Mikki Wilson was a 1991-1992 Reflections state-level winner for her work in Visual Arts that responded to the theme “Exploring New Beginnings”. Like many Reflections winners across the country, Mikki was awarded a medal and written about in her local newspaper.

Mikki went on to submit work the following year and earned a winning medal at the local level as well (photo-Mikki medal 92). What is significant about Mikki’s story is that she now serves as the state Reflections chair and board director for Massachusetts PTA, promoting advocacy for all children, arts education and Reflections participation throughout her state! Mikki was instrumental in collecting and displaying Massachusetts PTA student artwork at NAEA and sharing information about her experiences with Reflections and how to get programs started. Thank you, Mikki!

Meet Nicole Cunningham!

I also had the pleasure of chatting with Nicole Cunningham, who received a Bachelor of Fine Arts and now serves as an account manager at Square 1 Art, LLC in Atlanta, Ga. She was just strolling through the exhibit hall at the NAEA National Convention and saw that the National PTA Reflections Program was exhibiting. Nicole beelined over to our booth just to share her story and positive experience with Reflections. Nicole was supported by Gwinnett County Georgia PTA to become a 1996-1997 state-level Visual Arts Reflections winner for a painting. It was so fun to meet you, Nicole.

And last, but not least, meet Ruth Savage Crittendon!

It was a distinct honor to meet Ruth Savage Crittendon, who was a 1971-1972 national-level Reflections winner from Arkansas PTA. Ruth’s watercolor that interpreted the theme America, The Beautiful, The Ugly was part of the National PTA student arts exhibit that traveled to National PTA’s convention. Ruth went on to receive a Bachelor of Fine Arts in Painting from Memphis College of Art and has served as a visual arts teacher at Elgin Public Schools in Cyril, Okla., for nearly 15 years. For her passion, dedication and service to the arts, Ruth was an award recipient at the NAEA National Convention as the Western Region Secondary Art Educator. Thank you for sharing your story with us, Ruth, and your love of the arts with the students you work with every day in the classroom!

What an amazing experience to share information about Reflections and learn about the program from the teacher’s perspective. Thank you to Massachusetts PTA, Mikki, Nicole and Ruth for helping me spread the word about National PTA’s Reflections program. To learn more about the program and our annual theme, and to register, visit PTA.org/Reflections.


Amy Weinberg is a programs and partnerships manager for National PTA.

RECAP: 2019 PTA Reflections Showcase

For 50 years, the National PTA Reflections program has inspired millions of students to explore their talents and be involved in the arts by creating works for fun and recognition. Students are recognized each year for their artistic ingenuity to bring the annual theme to life in a way that is personal and meaningful.

On January 22, 2019 National PTA and the U.S. Department of Education recognized over 200 2017-2018 National PTA Reflections student honorees, who created original works of art using the theme “Within Reach.” The event kicked off the Reflections 50th Anniversary celebrations and included remarks from U.S. Secretary of Education, Betsy DeVos. Over 200 individuals and 47 student artists registered for the event, representing 30 states across the nation.

This year, before the ceremony and in celebration of the program’s golden anniversary, student artists and their families were invited to an art-making activity to create fun 50th glasses, crowns and headbands. After creating they were encouraged to take fun photos at our pop-up photo station where balloons and big 5 and 0 signs adorned the area. They could share their photos using #PTAReflections and expand on their Reflections stories in a Pre-Show Facebook Live that friends and family could view from home. Students and their families could also enjoy a 50th-inspired snack bag filled with kid-friendly foods prior to the ceremony.

Then, as the auditorium doors opened, guests were greeted by a sampling of student work shown on the TVs. The hour-long ceremony consisted of guest speakers from National PTA and the U.S. Department of Education as well as four spotlight performances from our student artists. The ceremony concluded with our awardees on stage, listening to closing remarks from Secretary DeVos and participating in a ribbon cutting, officially opening the student art exhibit.

Guests then exited the auditorium to visit over 200 student works of art on display as part of the U.S. Department of Education’s Student Art Exhibit Program, now in its 16th year. Students took pictures with their artwork which will remain in the exhibit hall through the end of the month. This exhibit will travel once more to National PTA’s Convention & Expo in Ohio.

Thank you to our wide Reflections network for supporting the Reflections program and our amazing student artists. Here’s to another 50 years! For more information about the National PTA Reflections program, visit PTA.org/Reflections.